May 6, 2025

Alamo Drafthouse: More Than Movies, It’s a Cinematic Experience Rooted in Texas.

Sometimes a simple idea, fueled by passion and a desire for something better, can blossom into a cultural phenomenon. For movie lovers...

April 14, 2025

Siete Family Foods: A journey of flavor, family, and sticking together.

Sometimes life throws curveballs that alter our trajectory. These moments can feel massive, ripping us away from what we know and who we...

October 25, 2023

What to expect working with a top Austin SEO company.

Built in Austin, an online community for local tech companies and startups has released their list of top SEO companies in Austin for 2023...

September 5, 2023

How to do SEO: just do what feels right.

One can’t really talk about SEO without mentioning SEO King, Brian Dean. His blog, Backlinko, is a hub of information on the practice of...

September 29, 2022

8 reasons Gusto is the best payroll software for small to medium-sized businesses.

For small to medium-size businesses, finding the right payroll platform can be a daunting task.

August 9, 2022

17 must-follow Instagram accounts for learning graphic design.

One of the most effective ways to become a better graphic designer is to pay attention and follow those who are already experts.

July 20, 2022

How to add users to Google Analytics.

This article covers how to manage the list of users that have access to and can edit your Google Analytics properties.

July 14, 2022

How to redirect HubSpot forms to a Thank You page.

In this article, we’ll cover how to redirect HubSpot lead capture forms to thank you pages for tracking purposes.

May 17, 2022

Google Business Profile vicinity update: what you need to know.

On November 30th, 2021, Google released an algorithm update that changed a lot in the Google My Business world. This update has now been...

March 31, 2022

Beware! Google Business Profile hijacking scams.

Business owners are being targeted by scammers trying to gain access to their Google Business profiles. When the scammers get control of...

March 28, 2022

The best way to track local SEO: Local Falcon scans.

Local Keyword Scans is a tool you can leverage to see Google map pack rankings for specific keywords – for your company, as well as your...

January 26, 2022

Google introduces Topics API, new ad targeting and user privacy solution.

On January 25, 2022, Google announced Topics, their new Privacy Sandbox solution – a replacement for their previous proposal, FLoC.

January 7, 2022

What to do after expanded text ads are gone: complete guide to RSAs.

In the fall of 2021, Google announced that Expanded Text Ads are going away forever on June 30, 2022. From then on, Responsive Search Ads...

January 7, 2022

How to audit a Google Ads account: complete guide [2022].

Regular audits of your Google Ads account are a good way to ensure that you’re following best practices for campaign structure and setup,...

August 4, 2021

How to find your Google Ads account ID.

So, someone's asked you for your 10 digit Google Ads account ID?

June 17, 2021

Closed in observance of Juneteenth.

Since 2020, Blackhawk has observed Juneteenth as one of our official company holidays — meaning we close our office and give employees the...

April 28, 2021

Top 10 free digital marketing certifications to advance your career.

Whether you’re switching careers and want to add some qualifications to your resume or you’re looking to broaden your industry knowledge,...

April 28, 2021

Naming conventions best practices.

In the everyday storm of file creation and downloads, it’s easy to store things away using whatever phrase pops into your head. A photo for...

April 28, 2021

How to add depth to your designs.

No matter if you’re an independent startup or established agency, eye-catching designs help you stand out. Through arresting graphics,...

April 28, 2021

How to optimize images for fast website load times and SEO.

It is a truth universally acknowledged that a person, when faced with a slow website, will throw their computer across the room in...

January 29, 2021

How a custom-designed website instantly rockets your company to the top.

When it comes to your brand, looks matter. Just like a well-groomed job candidate stands out from one who looks like they woke up 30...

January 7, 2021

Blackhawk is now a Stigmafree company.

At this point, calling the past year “challenging” is beyond cliche — and an enormous understatement. Isolation, social upheaval, and the...

January 5, 2021

27 best free digital marketing tools and plugins.

The digital marketing landscape is vast and can definitely be confusing. On top of that, it seems like understanding it and using the most...

January 3, 2021

10 places to find the best free stock images.

Whether you’re a freelance creative or agency designer, finding a quality stock image can come in handy. Not only do these visuals save you...

November 23, 2020

Comprehensive guide to Google search results pages [2021].

Chances are, you’ve probably Googled your fair share of queries, and you might have even noticed that the search results page sometimes...

November 16, 2020

Business email etiquette for Reply All: 10 tips on how to use it.

Clicking Reply All sends your message to everyone in the email chain. It can be rather noisy!

November 12, 2020

25 most important digital marketing KPIs for tracking business growth.

Now that you’ve taken the step to transform the way you advertise your products and services, it’s common to feel overwhelmed or confused...

October 29, 2020

17 proven steps to gain thousands of real Instagram followers [2021].

You’ve mastered Google Ads and your Facebook page has lots of likes and engagement, but still aren’t seeing the following you want? While...

October 23, 2020

How to boost Instagram stories: 3 easy steps to creating attention-grabbing GIFs.

GIFs are leading the social media revolution by changing how brands use and recreate content to draw the eyes of millions of users. In the...

October 15, 2020

Why your small business needs these 5 social media channels to be successful.

As a small business owner, you have likely realized how vital social media is to getting your company’s brand on the radar of potential...

September 29, 2020

Should you invest in Google Ads or SEO to drive more traffic to your website?

So, your competitor is getting more traffic and sales than you.

September 23, 2020

5 must-know design tips our Lead Designer has learned in 2020.

Graphic design is one of the most powerfu

September 14, 2020

Google Business Profile do's and don'ts: quick checklist for best local search.

Have a Google My Business listing?

August 3, 2020

Want your business to rank first on Google? You need the Google Guaranteed badge.

Google is on track to release an upgrade to your Google My Business profile called Google Guarantee. We're here to tell you what it is, how...

March 24, 2020

Google Ads Express "pay per phrase" is a scam.

Sigh. It's happened to the best of us. We naively click on a link promising free AirPods, or an email from your boss telling you to "Check...

March 15, 2020

157 things to do during Coronavirus

Now that you’ve been quarantined into the abyss of loneliness and despair, just think, now’s the time to do those things you wish you had...

March 11, 2020

Crash course: weekend in Austin.

Like the rest of the Austin population, we at Blackhawk were so disappointed about the cancellation of SXSW. While it's a necessary...

March 9, 2020

ATX greenspaces you can't miss.

With a shiny new high-rise popping up in downtown Austin nearly every week, it's hard to believe how much lush green-space we still have...

July 26, 2019

How to stop "accidentally" overspending your money on Google Ads.

Because of their market dominance, some might say that they don’t always have your best interests at heart.

July 12, 2019

Beware! Google Business Profile launches new short names for profiles.

First things first. As of July 11, 2019, do NOT create a short name for your Google My Business profile.

June 10, 2019

The ultimate guide to Google Ads terminology.

If you’re a Google Ads novice, the whole concept can seem… well, intimidating. There’s a lot going on and it can take weeks or months to...

June 10, 2019

How Google Search Ads drive leads for your business.

Are you considering running ads on Google Search to get more customers for your business?

June 10, 2019

Increase your ROI with Google Local Services ads.

Advertising for your business can be scary. Everyone knows the saying, “You’ve got to spend money to make money,” but no one ever mentions...

May 29, 2019

Google trends and digital marketing: branding tops the list for 2019.

Google Trends is a great place to get real-time info on your related industry.

February 1, 2019

Sitting down with Blackhawk: women in the workplace.

Q. What does it mean to you that Blackhawk is 50% female owned and over 65% female run? A. I feel proud. The women I work with are...

August 24, 2018

How to future-proof your digital marketing.

Digital marketing is constantly evolving, and it’s easy to feel behind the curve very quickly. While you don’t necessarily need to spend...

August 20, 2018

Keeping cool in ATX: sweet treats around the city.

With temperatures getting up to the 100s in the summer here in ATX, we know keeping cool is as important as ever.

August 17, 2018

Top 10 healthy restaurants in Austin, TX.

A poke restaurant so nice they named it twice. As one of the most recent food trends around, the Hawaiian dish of poke has welcomed all...