Social Media Marketing Agency

Blackhawk is an expert social media marketing agency in Austin, TX. Grow your business with professionally designed and managed organic social media marketing campaigns across the platforms that matter to you: Facebook, Instagram, Twitter, LinkedIn, and more.

Social media strategies that grow your brand.

In the first two weeks of our partnership, we will develop a blueprint that answers the what, when, how, and why for the content we post on your business’s social pages. Our plan aims to maximize engagement and interactions across your chosen social media platforms.

Eye-catching graphic design and photography.

Our talented team of designers will use their industry knowledge to create compelling and attractive graphics tailored to your target audience that compliment both the captions and your brand.

Copywriting tailored to your brand personality.

Our creative copy strategists ensure your brand personality is consistent across all channels. We tailor the content we write to align with your business’s goals, whether that be calling for immediate action or increasing brand awareness and credibility.

Utilize the power of video to enhance your social.

Short, sharp bursts of video that grabs users’ attention as they scroll through their feed. Not only is it more eye-catching and effective, using video, like Instagram Reels, allows you to reach a much wider audience than just the people who are following you.

Harnessing analytics to push further success on social.

Social analytics includes monitoring, analyzing, measuring, and interpreting digital interactions and relationships of people, topics, ideas, and content. We track and measure engagement, impressions, reach, comments, clicks, followers, and more.

Choose a team of organic social media management experts.

Data shows that social media usage is rapidly increasing and will continue to do so, making it a crucial component to any marketing campaign.

Ready to take your social media marketing up another notch?

Check out our social media marketing work.

Is social media marketing right for you?

In order to maximize impact and help your business reach its goals, it is critical to understand that social media marketing must be executed in a specific way. It’s easy for a user to ignore or skip over an ad on social media even though this type of advertising is very common, so we can help you stand out and catch that user’s attention.

For many social media sites including Facebook Advertising, users are not in “search mode”, meaning they are not seeking to make a purchase at this point in time. Therefore, social media marketing is more effective at creating a previously nonexistent demand, rather than fulfilling an existing one.

Effective social media usage.

The nature of social media gives it several advantages over more traditional forms of advertising, including:

Low cost, high opportunity.

An important benefit of social media is that it is free to join. Though most social media networks offer paid promotions for businesses, it is still incredibly cost effective to advertise on social platforms when these other factors are taken into consideration.

Reach advantage.

Of over 4.5 billion Internet users all over the world, 3.8 billion are also social media users. Not only does social media allow you to reach larger and more diverse markets, it can also connect you with very specific niche audiences, making you more likely to find the perfect consumer for your product or service.

User trends.

According to Forbes, 78% of users reported that their purchasing decisions were influenced by brands they followed on social media. Additionally, 72% of users reported they were more likely to stay engaged with brands they liked that maintained an active social media presence.

Lead generation.

According to a 2020 study, 84% of B2B marketers used paid distribution channels, of which 72% used promotional social media posts. This same study found that Facebook was in the top 3 most used platforms for paid promotions.

To recap: social media marketing is about engagement between a potential consumer and a brand. Social networks are great options for these kinds of conversations because they allow the brand to reply directly to interested consumers. This feature makes the consumer feel important and valued by your company, giving them a strong personal connection to your brand.

What you'll need to succeed.

Choosing the right social platform to connect with consumers is equally as vital as creating and posting the right content on that platform. We can help guide you and point out what to focus on like:

Eye-catching imagery.

Social networks are chock full of colorful and interesting photos. In order to stand out to consumers, creating eye-catching design materials for your business is key. Blackhawk Digital Marketing has a team of experienced designers ready to help you with any Graphic Design or Web Design you may require.

Short, informative copy.

The fast-paced nature of social media has changed the way we consume information and has drastically shortened our attention spans. When browsing social media, a consumer typically won’t spend a large amount of time reading one post, so long pieces of copy are not ideal for corporate social media. Some networks (like Twitter) even have a character limit in place to ensure that anything posted is a quick read.

Make sure to link any content to a website or article, so if your reader is interested in reading more, they will have the information available. Blackhawk’s copywriters will implement these smart tactics while writing condensed, attention-grabbing copy.

Engaging posts.

One of the many perks of social media is the ability to interact with other users directly, through actions like commenting or reposting. Consumers often jump at the opportunity to connect with their favorite brand on a personal level, so with every post design, it’s Blackhawk’s mission to encourage response and engagement from users.

Brand personality.

As always, it is crucial to stay consistent across all channels, even social. Consistency includes aspects like tone of voice and design color palettes. It is important for your brand to look and feel cohesive and strong to consumers. And if you decide you need help with branding, be sure to check out our Brand Development Services.

A social media marketing agency you can count on.

Blackhawk’s team of social media marketing experts has abundant experience and understanding of the platforms that help grow businesses just like yours.

What you get.

Social Media Platforms
✅ Facebook
✅ Instagram
✅ Twitter
✅ LinkedIn
✅ YouTube

Social Media Management Services
✅ Strategy
✅ Graphic Design
✅ Copywriting
✅ Scheduling
✅ Posting
✅ Boosted Posts
✅ Reporting & Analysis

What our clients are saying.

Our very first call from a Google search ad that they set up brought us a huge sale of $25K! The Blackhawk team are better than we could have possibly imagined.

Melissa Tuala

TemperaturePro Charleston

Their team is top-notch. They were extremely thorough and their ability to bring our ideas/vision into reality was very impressive. I cannot recommend them enough!

Kate Quattlebaum

My Small Wonders

They care deeply about the work they do and providing the best solutions for their clients. I highly recommend connect with them! You won't regret it!

Lucy Allen

I Am Second

Everyone is a master of their own domain but compliment the overall strategy and bring valuable contributions to every meeting and deliverable. Thank you all.

Zayra Mendoza

ITS Trucks

A delight to work with. Not only are they talented, but they have an amazing culture. Always upbeat and positive; it was a joy to work with them on our website project.

Brad Prizer

I Am Second

We've been working with Blackhawk for about a year. I started with one location and then awarded them two more because they did such a great job.

Doug Schaff

Perspire Sauna Studio Austin

I am happy to have Blackhawk as part of my team. They answer emails quickly, send status reports, and schedule meetings frequently to discuss further goals.

Sassy Hackett

Dochen Realtors

Our experience has been exceptional! We’ve worked with several team members and all have been creative, insightful, and responsive.

Amy Magruder

Epic Cellars

Web dev, content creation, SEO, google ad optimization – they can do it all. They’re a trusted partner of ours, would recommend them to anyone.

Eric Park

ABACI

Check out our work.

The results speak for themselves, but not literally. That would be weird. It’s a figurative situation. Get it?