Pop-A-Lock
Maximizing ROI for the nation’slargest locksmithing franchise.
40.4 million
Impressions on Google
1,290,830
New website users
18,285
Conversions at $10.24
The Client
Pop-A-Lock is the largest professional locksmithing franchise in the country.
They have hundreds of franchisee-owned locations which provide the full range of locksmithing services, from 24/7 emergency automotive services, to home and business security, rekeying, and more.
The Challenge
Pop-a-Lock came to us with a website built on a non-secure platform that was not optimized for search engine visibility. They were also struggling to turn Google and Facebook ads into conversions, and into ROI from there.
The Solution
Blackhawk stepped in to provide a full range of marketing services to Pop-A-Lock: local and national Search Engine Optimization (SEO), content marketing, photography, web development, Google and Facebook ad campaigns, and so much more.
The work we were able to perform for Pop-A-Lock (both on the corporate and franchise level) has resulted in a multi-year partnership that allows us to deliver continuous results for the company and their franchisees.
Services
Providing Pop-A-Lock corporate and franchise locations with a wide variety of marketing services to boost visibility and conversions.
