Blackhawk Digital Marketing
Blackhawk Digital Marketing
  • Services
    • Web Design
    • Web Development
    • Pay Per Click Ads
    • Facebook Ads
    • Brand Development
    • Graphic Design
    • Search Engine Optimization
    • Content Marketing
    • Social Media Marketing
    • Managed Website Hosting
    • Email Marketing
    • Google Display Ads
    • Google My Business
    • Geofencing Marketing
    • Merchandise Design
    • Marketing Audit
    • LinkedIn Ads
    • Website Management
    • Marketing Analytics & Dashboards
    • Call Tracking
    • HubSpot Management & Automation
    • Client Management
    • Digital Onboarding
    • Online Reputation Management
  • Services
        • Brand
          • Brand Development
          • Graphic Design
          • Web Design
          • Merchandise Design
          • Logo Design
        • Content
          • Content Marketing
          • Email Marketing
          • Social Media Marketing
        • Advertising
          • Facebook Ads
          • Pay Per Click Ads
          • Geofencing Marketing
          • YouTube Ads
          • LinkedIn Ads
          • Google My Business
          • Google Display Ads
          • Apple Search Ads
        • Websites
          • Search Engine Optimization
          • Web Development
          • Website Management
          • Managed Website Hosting
          • Page Speed Optimization
          • Technical SEO
          • On-Site SEO
        • Analytics
          • Analytics & Dashboards
          • Call Tracking
          • Online Reputation Management
          • HubSpot Management & Automation
        • Strategy
          • Marketing Audit
          • Client Management
          • Digital Onboarding
  • Our Work
    • Case Studies
    • Photography
    • Video Production
    • Clients
  • About
    • Meet the Team
    • Blog
    • Giving Back
    • Our Pets
  • Careers
  • Contact

Home > Logo Design Company

Logo Design Company

Blackhawk is a professional logo design company based in Austin, TX. Our team of graphic designers and branding experts will boost your company’s recognition through eye-catching, memorable logo designs.
Partner with Us
Keller Williams logo. Red text reading 'K W' above two-toned grey text reading 'Keller Williams'.
Duracell logo. Black text reading 'Duracell'.
Cabo Bob's logo of a blue van with a surfboard across the front reading 'Cabo Bob's' in red text with a yellow outline.
Pop-A-Lock logo. White text with an orange outline reads 'Pop-A-Lock' and is outlined by a key with a black background. Underneath, white text reads 'locksmith', and orange text underneath reads 'auto, home, business'.
Buc-ee's logo of a beaver wearing a red baseball cap inside a circle with a yellow background and a black border. Underneath the circle, red text reads 'Buc-ee's'.
Austin City Limits logo of black text reading 'Austin City Limits' above bright blue text reading 'Radio 97.1 FM KGSR'.
Drink Weird logo. Black text reading 'DRINK' stacked atop white text reading 'WEIRD'.
Meet Temple Logo. Gradient teal-colored text reading 'Meet Temple' in a cursive style font.
MobileTech RX logo. Icon of a stylized tire hubcap with text black and blue text reading 'Mobile Tech RX'.
LendFriend logo. Black and blue text reading 'LendFriend Home Loans' with a small black key above the word friend.
TemperaturePro logo. Blue and red text reading 'Temperature Pro Heating Cooling Air Quality' next to an icon depicting a thermometer.
I Am Second logo. Black text in a handwritten style reading 'I Am Second'.
Perspire logo. Several small red, orange, and yellow circles above gray text reading 'Perspire Sauna Studio'.
The Salvation Army logo. A Red shield with white text reading 'The Salvation Army'.
Teapioca Lounge logo. Orange and green text reading 'Teapioca Lounge'. The dot above the letter I is stylized as a leaf.
Black stylized text reading 'Creek and Cave' with borders around the words.
Livian logo. Black text reading 'Livian' with an additional line underneath the letter L.
Clearwater Benefits logo of a teal letter C above blue text reading 'Clearwater Healthcare Benefits'.
AustinDEEP logo of orange text reading 'Austin Deep'.

Check out our work

The results speak for themselves, but not literally. That would be weird. It’s a figurative situation. Get it?
Buc-ee the beaver plush toy next to a plush trash can with red, white, and blue stripes and the text 'Don't mess with Texas'.

Buc-ee's

Tan background with screenshots of the Duracell Lights website over top.

Duracell

Arms and chest of a medical professional wearing scrubs and a stethoscope around their neck. Behind the person, there's a white background and a light blue semicircle in the background.

Clearwater

Eye-catching logo designs that inspire.

In addition to showing people what your business does, your logo design should also make people feel something. It is a visual expression of your purpose.

Our expert team of graphic designers and branding experts can create a new logo that matches your company’s unique personality – one that inspires both you and your customers.

Partner With Us

What makes a quality logo design?

A quality logo design should be a few things: simple, relevant, timeless, versatile, and memorable.

Simple

Logos offer limited real estate, so it’s crucial to extract the most important parts of your business and communicate them effectively through your logo design. This is especially true thanks to mobile phones, where logos are being displayed in smaller sizes than ever before. It’s just as much about what you don’t want to include as what you do want to include.

Relevant

Every industry is different – a great logo will align with your industry and offerings. Some industries lend well to more playful logo designs, while others benefit from a more professional looking logo. Though relevancy sounds like an obvious goal of a logo design, it’s easy to get caught up in what “looks pretty” over what communicates your product, service, or purpose.

Timeless

Design trends are constantly changing. Though it can be tempting to follow the fads, doing so will leave you with an outdated logo within only a couple of years. Adding trendy gradients or 3D designs can be fun while it lasts – but it won’t last long. Your logo design should still be effective and relevant across decades. Doing so requires simplicity of design and relevancy to your brand’s core personality or offerings.

Versatile

There are so many applications for logo design in today’s digital world. Your logo can appear on your website, as a favicon in the tab of your browser, as an app or notification symbol for mobile phones, and on brand merchandise (just to name a few). A professionally designed logo will be functional in a variety of places.

Memorable

It doesn’t matter how visually appealing your logo is if your customers can’t remember it or recognize it. Think Nike, Starbucks, and Mastercard – you can accurately picture these logos in your head. Why? Because they’re simple, relevant, timeless, and versatile.

Why logo design is important.

Your logo is your client’s first impression of your brand. It gives your audience a sense of what you do and why you do it. If your logo doesn’t align with your brand as a whole, or it fails to communicate your product or service, you’ll likely confuse (and lose) potential customers. 

On the other hand, when your logo hits on the five key points listed above, you’ll be able to quickly gain brand awareness, recognition, and authority.

It’s about more than just logo design.

If you’re ready to transform your business, foster brand awareness, and create a following, it’s time to take it one step further. With greater brand recognition, you’ll earn authority in your industry and create a following by setting yourself apart from the competition. Whether you’re starting from scratch or you’re a mature business in need of a brand reboot, we have you covered.

Ensuring that each element of your brand’s identity works together cohesively will help communicate your purpose. From brand audits and strategies, to color palettes and typography, to general design guidelines, our team of branding experts will work with you to show the world what you have to offer.

Brand strategy

Conducting a brand strategy involves researching your competitors, industry, and of course, analyzing your current branding. Your business may fit into a larger industry, but your unique purpose should be clear in all branding elements.

We’ll consider your brand persona, the aspirations that drive your business, and what makes your brand unique. During the brand strategy process, our team will identify whether to make slight changes to your brand strategy, or to rework it completely.

This sets the foundation for everything else – your brand voice, identity, and expression.

Brand voice

Your brand voice should be consistent across all marketing channels in order to create recognition and memorability. People want more than just a product or service – they want connection. The way your brand “speaks” helps customers to connect with your brand and tells them more about why you exist. During a brand voice session, we’ll identify your brand’s: 

  • Style and personality
  • Values
  • Key messages
  • Mission statement
  • Vision statement
  • Elevator pitch
  • Taglines and slogans

Your brand voice should work seamlessly with your brand’s visual identity.

Brand identity

While brand voice focuses on big concepts and verbal messaging, brand identity embodies all visual elements and their guidelines. This includes logos, color palettes, font pairings, and other visual design materials that communicate what your brand stands for.

A brand is truly a reflection of the people who work within it and the people they aim to serve. The more unique your brand, the easier it is for consumers to create an association between your business and your product or service. We’ll craft unique, identifiable, and consistent visual elements for your brand through the following deliverables:

  • Moodboard
  • Logo in all final formats
  • Color palette
  • Typography pairings
  • Icons, patterns, or textures
  • Stock imagery
  • Social profile and cover photos

Brand expression

Brand expression is where strategy, voice, and identity come together in client-facing avenues such as your website, social media, and even paid advertising. Consistency is key. Staying consistent with on-brand language and visual design will further relate your brand’s personality to the world.

Trust us with logo designs that bring your brand to life.

What you’ll get.

Logo Design

  • Moodboards to determine style direction
  • Multiple rounds of revision
  • All file formats: jpeg, png, svg
  • Style Guide including:
    • Logo usage guidelines
    • Typography pairings
    • Color palette
    • Licensed stock photography
    • Iconography

What our clients are saying

Icon of five yellow stars.

Our very first call from a Google search ad that they set up brought us a huge sale of $25K! The Blackhawk team are better than we could have possibly imagined.

Melissa Tuala

TemperaturePro Charleston

Icon of five yellow stars.

Their team is top-notch. They were extremely thorough and their ability to bring our ideas/vision into reality was very impressive. I cannot recommend them enough!

Kate Quattlebaum

My Small Wonders

Icon of five yellow stars.

They care deeply about the work they do and providing the best solutions for their clients. I highly recommend connect with them! You won't regret it!

Lucy Allen

I Am Second

Icon of five yellow stars.

Everyone is a master of their own domain but compliment the overall strategy and bring valuable contributions to every meeting and deliverable. Thank you all.

Zayra Mendoza

ITS Trucks

Icon of five yellow stars.

A delight to work with. Not only are they talented, but they have an amazing culture. Always upbeat and positive; it was a joy to work with them on our website project.

Brad Prizer

I Am Second

Icon of five yellow stars.

We've been working with Blackhawk for about a year. I started with one location and then awarded them two more because they did such a great job.

Doug Schaff

Perspire Sauna Studio Austin

Icon of five yellow stars.

I am happy to have Blackhawk as part of my team. They answer emails quickly, send status reports, and schedule meetings frequently to discuss further goals.

Sassy Hackett

Dochen Realtors

Icon of five yellow stars.

Our experience has been exceptional! We’ve worked with several team members and all have been creative, insightful, and responsive.

Amy Magruder

Epic Cellars

Icon of five yellow stars.

Web dev, content creation, SEO, google ad optimization – they can do it all. They’re a trusted partner of ours, would recommend them to anyone.

Eric Park

ABACI

Previous
Next
View More
Branding
  • Brand Development
  • Graphic Design
  • Social Media
  • Web Design
  • Content Marketing
  • Merchandise Design
  • Brand Development
  • Graphic Design
  • Social Media
  • Web Design
  • Content Marketing
  • Merchandise Design
Advertising
  • Facebook Ads
  • Instagram Ads
  • Pay Per Click Ads
  • Google Marketing
  • LinkedIn Ads
  • Google My Business
  • YouTube Ads
  • Geofencing Marketing
  • Facebook Ads
  • Instagram Ads
  • Pay Per Click Ads
  • Google Marketing
  • LinkedIn Ads
  • Google My Business
  • YouTube Ads
  • Geofencing Marketing
Technology
  • Web Development
  • Managed Website Hosting
  • Search Engine Optimization
  • Marketing Analytics & Dashboards
  • Page Speed Optimization
  • HubSpot Management
  • Email Marketing
  • Web Development
  • Managed Website Hosting
  • Search Engine Optimization
  • Marketing Analytics & Dashboards
  • Page Speed Optimization
  • HubSpot Management
  • Email Marketing
Consulting
  • Marketing Audit
  • Digital Onboarding
  • Marketing Audit
  • Digital Onboarding
Company
  • Contact
  • Careers
  • Our Work
  • Clients
  • Giving Back
  • Blog
  • Terms of Service
  • Privacy Policy
  • Contact
  • Careers
  • Our Work
  • Clients
  • Giving Back
  • Blog
  • Terms of Service
  • Privacy Policy
blackhawk digital marketing logo
Facebook Logo Of A Lowercase F Inside A Circle Icon. Instagram Logo Of A Camera Icon Inside A Circle. LinkedIn Logo Of Lowercase Letters 'i' And 'n' Inside A Circle.

512-736-0127

hello@blackhawkdm.com

2023 Copyright Blackhawk Digital Marketing
Privacy Policy
blackhawk digital marketing logo
Facebook Logo Of A Lowercase F Inside A Circle Icon. Instagram Logo Of A Camera Icon Inside A Circle. LinkedIn Logo Of Lowercase Letters 'i' And 'n' Inside A Circle.

512-736-0127

hello@blackhawkdm.com

Branding
  • Brand Development
  • Graphic Design
  • Social Media
  • Web Design
  • Content Marketing
  • Merchandise Design
  • Brand Development
  • Graphic Design
  • Social Media
  • Web Design
  • Content Marketing
  • Merchandise Design
Advertising
  • Facebook Ads
  • Instagram Ads
  • Pay Per Click Ads
  • Google Marketing
  • LinkedIn Ads
  • Google My Business
  • YouTube Ads
  • Geofencing Marketing
  • Facebook Ads
  • Instagram Ads
  • Pay Per Click Ads
  • Google Marketing
  • LinkedIn Ads
  • Google My Business
  • YouTube Ads
  • Geofencing Marketing
Technology
  • Web Development
  • Managed Website Hosting
  • Search Engine Optimization
  • Marketing Analytics & Dashboards
  • Page Speed Optimization
  • HubSpot Management
  • Email Marketing
  • Web Development
  • Managed Website Hosting
  • Search Engine Optimization
  • Marketing Analytics & Dashboards
  • Page Speed Optimization
  • HubSpot Management
  • Email Marketing
Consulting
  • Marketing Audit
  • Digital Onboarding
  • Marketing Audit
  • Digital Onboarding
Company
  • Contact
  • Careers
  • Our Work
  • Clients
  • Giving Back
  • Blog
  • Terms of Service
  • Privacy Policy
  • Contact
  • Careers
  • Our Work
  • Clients
  • Giving Back
  • Blog
  • Terms of Service
  • Privacy Policy
2023 Copyright Blackhawk Digital Marketing
Privacy Policy

Let's talk about how we can grow your business.

210 Barton Springs #100, Austin, TX 78704

Fill out the form below and we’ll be in touch ASAP. Or feel free to call/text us at (512) 866-6862.

Loading